In solidarity with Hospitality Industry workers across British Columbia

Countdown to finish line celebration !

Guests who register on Eventbrite for this virtual event, post on Social Media AND tag #HospitalityHustle are automatically entered to win a prize*:

  • one of 3 x $100 gift certificates to a venue or activity of your choice
  • one of 3 x $50 gift certificate donated by JAK’S Beer Wine Spirits
  • one of 2 Three bottle wine pack donated by Stag’s Hollow Winery
  • one $100 gift certificate from Chef Claire’s for frozen dinners/desserts
  • one gift pack from Gray Monk Estate Winery donated by Andrew Peller
  • one gift pack from Sandhill Wines donated by Andrew Peller
  • one gift pack from Red Rooster Winery pack donated by Andrew Peller
  • one of several $20 gift certificates donated by BierCraft
  • one of several $25 gift certificates donated by Famoso Italian Pizzeria and Bar

*No purchase necessary. 19+ . One draw entry awarded with individual registration. Maximum (1) entry per person. Ticket entries will be drawn using a draw barrel and tickets will not be re-entered after they are drawn. Prizes are awarded as is and have no cash value. Prize winner(s) agree to the release of the name as a condition of entry and acceptance.

A WalkToRun 5K/10K Program I KNOW you can do! | taught by Coach Lynn Kanuka

If you are looking for running/walking shoes, our partners Fitfirst and LadySport are donating 10% of all sales to Hospitality Hustlers using the code: HUSTLE when you checkout until May 31, 2020. You can go to use the Virtual Shoe Fit link and Shoe fitting tips.

The original plan for the Hospitality Hustle was for an in-person 5km walk/run around Burnaby’s Deer Lake, followed by brunch at Hart House Restaurant.  The event was intended to raise funds, as well as raising awareness of the importance of mental and physical health.

Due to the COVID-19 pandemic, the initiative has expanded into a province-wide virtual event:  hospitality workers, as well as foodies who have missed getting out and dining, can get moving by training for a province-wide #HospitalityHustle, to take place on May 31, 2020.

Keeping social distancing front of mind, we encourage participants to pick an activity – walk or run 5km, dance for an hour, skip, prance, skateboard, or bike 10km – and start training today. Please follow the advice of our medical professionals and keep your training in your neighbourhood. Then on Sunday, May 31st our entire community will virtually get their ‘hustle on’ for hospitality!

We want you to Hustle for Hospitality because we want to

Show solidarity with those owners and workers in the hospitality industry who

  • have lost their livelihoods
  • are still working hard to deliver food to frontline workers
  • are providing a takeout option for those who are socially isolating

Give people a healthy goal that will help keep them physically and mentally strong

Create awareness of the BCHF and other non-profit groups in British Columbia that support hospitality workers

We will encourage Hospitality Hustle participants to

Set a goal such as dancing or running 5km – the form of activity is not important; the goal is just to get moving!

Share their experience on social media under the tag #HospitalityHustle

  • Make it fun – wear a costume, be creative, show us your workouts

Challenge a friend anywhere in BC to join the event, or create a team and challenge others to do the same

Go to our facebook event page to join in the fun and help us keep everyone motivated!

Registration is FREE, and open to everyone. People are welcome to donate online to BCHF or one of the other groups listed below.

We will finish the Hospitality Hustle on May 31st at 7:05 pm with an online Social Distancing Dance PARTY with DJ Man About Town Ent.

Have fun and stay safe!

Would like to join the #HospitalityHustle as a partner or supporter?

Send Dana an email to with details and we will add it to the list!

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Participating Charities/Non-Profit organizations

British Columbia Hospitality Foundation

(Tax Receipts Issued)

The BCHF is a charity that supports hospitality workers facing financial crisis due to a health condition.  These are the people who work in your favourite restaurants, wineries, breweries, bars, and hotels.  Often with limited access to benefits or financial aid, our beneficiaries have nowhere else to turn if a health condition arises.  Your support has a meaningful impact by getting them back on their feet again.

Les Dames d’Escoffier

Les Dames d’Escoffier British Columbia Chapter is an invitational organization of women leaders in food, beverage and hospitality whose mission is education, scholarship and philanthropy.

Mind The Bar

At its core, Mind The Bar is a mental health resource, information & support system, and community hub designed for the hospitality industry, that focuses on the major issues of depression, anxiety, addiction & workplace harassment.

Its goal is to ultimately dismantle the negative stigma associated with mental health by changing the way we discuss, address & cope with it.

Canadian Association of Professional Bartenders Relief Fund

The CPBA has created a CPBA Relief Measures Fund, a program that will be dispersing financial aid specifically to those members who are out of work and need extra help covering their bills. This is a national effort and there are no regional restrictions.

Thompson Okanagan Tourism Association Foundation

The Foundation exists to create, preserve, and enhance a celebrated recreational trail system that connects healthy, vibrant communities throughout the Thompson Okanagan region.

Oliver Osoyoos Hope Fund

The HOPE Fund’s aim is to provide a maximum of 200 family meals per week for those that have lost jobs in the hospitality industry due to COVID-19 and need a helping hand. Oliver Osoyoos Wine Country has committed to raising all costs associated with this for the long term, with food provided at cost by Oliver Eats Ltd. Meals are prepared in the Oliver Eats’ Interior Health certified kitchen to the highest safety standards, and have contactless collection practices in place.

Those that are in the region, have lost their jobs due to the pandemic, and are in need of a meal, please email by 5pm every Thursday. Meals can be collected every Saturday afternoon. Local partners that are keen to donate products or other items for The HOPE Fund can deliver directly to Oliver Eats Ltd., ideally on Tuesdays.

Vancouver Food and Beverage Community Relief Fund

All money raised will be distributed to food & beverage workers impacted by COVID-19 who require urgent financial relief. Those applying for funds will receive access to relief funds ranging from $25 to $150 to use toward basic necessities, such as groceries, covering a bill, going toward rent, or filling prescriptions, etc.

Help Victoria Hospitality

Help us to help those in the Victoria hospitality industry weather the storm of Covid19. Money will be given out via request by letters of need. Industry folks can send letters of need to . A small group of industry veterans will make determination of distribution.


Vancouver International Wine-Festival
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We encourage all #HospitalityHustle participants and spectators to support their local hospitality businesses.

If there is a business that you want to help ensure will remain open after the COVID-19 crisis, please consider buying a gift certificate or ordering takeout from them to help them stay afloat.